“[the music video] has become the perfect bit of content for a mobile-first audience”.
Erik Huggers spoke with IBCTV following his IBC2016 Keynote on Saturday 10th Sept. You can watch his full keynote address here:
Catch all the news from around the show on the IBCTV website:
IBC2016, Conference: 8-12 September, Exhibition: 9-13 September, RAI Amsterdam
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